EMPOWER. MOTIVATE. ACTIVATE.
FLIP THE CULTURE.
Your Next Season Starts Here.
Featured Book
Overtime:
How to Win a Championship
Discover the keys to unlocking a champion’s mentality in "OVERTIME: How to Win Life's Championship." Whether you’re an athlete, former athlete, or someone who's never stepped foot on a field or court, this book is your playbook for achieving success in every aspect of life.
In this inspiring guide, you'll follow the stories of athletes who chased their dreams, former athletes navigating life after sports, and everyday individuals striving to reach their personal “championship” goals. Through their experiences, you’ll learn how to cultivate the discipline, focus, and resilience needed to overcome obstacles and keep your eyes on the prize.
With powerful life lessons drawn from the sports world, this book will help you:
- Develop a winning mindset that pushes you to achieve greatness.
- Learn how to adapt and thrive when faced with life’s challenges, just like athletes do on the field.
- Build the mental toughness needed to pursue your goals, no matter the setbacks.
- Find your passion, live with purpose, and create your own path to victory.
Whether you’re striving for success in your career, relationships, or personal growth, "Championship Mindset" will show you how to apply the principles of winning to every arena of life. Because in the game of life, we’re all chasing that championship moment, and this book will help you get there.
Your championship starts now. Get your copy today and take the first step toward victory!
About the Author
Ernest Josiah Kenty, a Birmingham native and former Division I football player at Murray State University, learned resilience the hard way, recovering from a major ACL, LCL, MCL, and meniscus injury early in his college career. After an explosive comeback spring game, coaching changes put his scholarship at risk, ultimately shifting his journey from winning on the field to winning in life.
Today, E. Josiah is a public speaker, author, educator, and content creator whose mission is to empower, motivate, and activate others. He’s an award-winning educator—2021–22 Teacher of the Year and 2022–23 Outstanding Middle School Educator of the Year, and a two-time recipient of Murray State’s Daniel Milam Student Leader Award.
E Josiah currently serves as Lead Instructional Facilitator and Digital Engagement Specialist with the Financial Freedom Project, bringing financial literacy to communities across Birmingham and beyond.
With 25K+ followers across social media and collaborations including Walmart, E continues to merge storytelling, education, and digital influence. His passion is helping youth and young adults reach their full potential, rooted in the belief that the principles learned in sports can build greatness in every area of life.
Trusted By
1-on-1 Athlete Consultation
Transition looking cloudy?
Let us help you find clarity!
Athletic transition doesn’t only happen when the jersey comes off, it happens in every season of the game.
The real challenge for athletes isn’t just the shift, the uncertainty, or the change itself. It’s learning how to evolve while still in motion, how to redefine purpose as roles change, expectations shift, and new levels demand new versions of you.
From youth leagues to college, from transfer portals to injuries, from starting lineups to life beyond the whistle, every phase requires clarity, identity, and intention.
Athletics should be a tool, not a trap. A foundation, not a finish line. A vehicle for life, not just a memory once it’s over.
Only 1.5% of athletes go pro, but 100% will experience transition, growth, and reinvention along the way.
What athletes learn to believe about themselves during the game determines who they become beyond it.
That’s where Flip The Culture steps in, helping athletes see the full picture, build healthy identity, and use sport as a catalyst for purpose, not pressure.
OUR MISSION
Flip The Culture helps athletes navigate every phase of the game by developing a healthy relationship with sports and transforming athletic experiences into tools for identity, clarity, and lifelong success, during competition and beyond it.
This private, 1-on-1 session is designed for athletes who are:
Unsure about what comes next
Struggling with identity after sports
Feeling disconnected from their purpose
Looking for direction, confidence, and clarity
Needing support during a major life transition
What you will recieve
Clarity on immediate next steps
A Skill Translation Playbook that turns athletic strengths into marketable career value
Confidence in their identity, purpose, and future direction
Frequently Asked Questions
What is "OVERTIME: How to Win Life's Championship" about?
This book is an inspiring guide and playbook that uses powerful life lessons drawn from the sports world to help readers achieve success and find their purpose in every aspect of life. It’s about cultivating the champion's mindset needed to win off the field.
Who is this book written for?
The book is designed for a broad audience:
Current Athletes: Seeking to refine their mental game.
Former Athletes: Navigating life and identity after sports.
Everyday Individuals: Striving to reach their personal "championship" goals in career, relationships, or personal growth.
What are the main principles readers will learn?
Readers will learn how to cultivate key attributes necessary for consistent success:
1. Develop a Winning Mindset: A fundamental mental framework that drives achievement.
2. Adapt and Thrive: Learning to manage and overcome life's inevitable challenges, just like adjusting strategy on the field.
3. Build Mental Toughness: The resilience required to pursue goals despite setbacks.
4. Find Passion and Purpose: Discovering your path to victory outside of conventional structures.
How can I get my copy of "OVERTIME: How to Win Life's Championship"?
Your championship starts now. Get your copy today and take the first step toward victory!
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