EMPOWER. MOTIVATE. ACTIVATE.
FLIP THE CULTURE.
Transforming resilience into results,
on the field, in the classroom, and in life.
ABOUT US
Flip the Culture, led by Ernest “E” Josiah Kenty, a Birmingham, AL-born former Division I student-athlete, award-winning educator, and author was born from a journey of resilience.
After overcoming multiple injuries and a near-career-ending setback, E transformed adversity into purpose, turning the lessons of sport into a blueprint for life beyond the game.
More than a brand, Flip the Culture is a movement that equips athletes for their most important transition: life after sports. Through storytelling, community, and practical tools, we help current and former athletes redefine success, reclaim identity, and repurpose the discipline of the game for real-life impact.
Whether you’re hanging it up or gearing up for your next play, Flip the Culture is here to ensure you don’t just survive the transition, you thrive through it.
CLICK BELOW TO WATCH FIRST!
The Flip the Culture 3-Pillar Model
Our program develops the whole athlete, preparing them to reach peak performance in their sport while building the mindset, skills, and habits to thrive long after the final whistle.
The Player
Maximizing On Field Performance
Mental toughness & focus under pressure
Energy, rest, and recovery mastery
Goal-setting for consistent performance
Leadership and positive team culture
The Person
Building a Strong Identity Beyond Sports
Understanding “Who I am” vs. “What I do”
Healthy coping & stress management
Character, reputation, and social media presence
Communication and relationship skills
Identifying strengths and weaknesses
The Plan
Preparing for Life After the Game
Financial literacy & money habits
Career exploration & transferable skills
Networking and opportunity building
Roadmap for personal and professional success
SERVICES AND OFFERINGS
Professional speaking, hosting, and partnerships that inspire transformation
Speaking Engagements
High-energy, story driven experiences that inspire action and lasting transformation.
Corporate Events
School Assemblies
Team Build
Leadership Workshops
Growth
Hosting &
Emcee
Professional event hosting with energy and authenticity.
Award Ceremonies
Conferences
Sports Events
Fundraisers
Brand Partnerships
Authentic collaborations blending purpose with culture.
Content Creation
Brand Ambassadorships
Social Campaigns
Product Endorsements
Storytelling & Author Services
Transformative storytelling that connects audiences through lived experience and authenticity
Live reading & Book Talks
Storytelling
Podcast Conversations
Book Signing & Overtime Book Sales
Educational & Training Materials
PROVEN IMPACT
Real results from authentic leadership and inspirational speaking.
Data Driven
Curriculum powered by real athlete insights, backed with measurable outcomes.
TEDxAlabaster
Speaker & University Presenter inspiring audiences through lived experience.
Trust the Impact
Building credibility through proven partnerships and
long-lasting results.
Real Athlete Stories
Authentic journeys from the locker room to life, creating relatable connections.
FOR THE ATHLETES
Athletes know the grind. The lessons of sports don't end when the game does.
Flip the Culture helps student-athletes and young leaders turn resilience into real-life wins.
Mental Toughness
Developing grit and emotional resilience to tackle life's biggest challenges.
Goal Setting
Creating a vision (Your Plan A) and building the discipline to achieve it.
Life Beyond the Game
Transforming athletic excellence into career, leadership, and personal success.
If I was LOSING on the FOOTBALL FIELD, I had to GO out and WIN in LIFE
You can’t LOSE in EVERY AREA. - E. JOSIAH KENTY
WHAT PEOPLE SAY ABOUT US
Hear from athletes, coaches, educators, and leaders.
Trey Jemison
"Talk about a person who loves the Lord and walks the way he talks. E Josiah is someone I've looked up to since I was in children's church at FCCC. He inspires, motivates, and gone impact everywhere he goes"
New York Knicks
(Center)
Susan Guess
"E Josiah is a passionate motivational speaker. He is committed to using his voice to inspire his generation to be their best selves and to a make positive difference in the world."
Sr VP of Marketing, Paducah Bank
Micheal Jackson, Sr.
"You can feel the pain and passion in the words Kenty says when he is on stage. He is a man that's been through it all, embraced it and made a product out of it."
Carolina Panthers (Cornerback)
Jameis Winston
"E. Josiah Kenty speaks into your soul and requires deliverance of self doubt. I am so happy and grateful that E is inspiring and encouraging others to be their very best."
New York Giants (Quarterback)
PODCAST
Real Stories. Real resilience.
FLIP THE CULTURE is where athletes, leaders, and dreamers learn how to win beyond the game.
Join Ernest as he interviews inspiring guests who’ve overcome adversity and built extraordinary lives through commitment to their Plan A.
FREQUENTLY ASKED QUESTIONS
Everything you need to know about working with Flip the Culture.
What is Flip the Culture?
Flip the Culture is a mission-driven platform founded by Ernest “E” Josiah Kenty, designed to help athletes and leaders successfully navigate life’s biggest transitions—especially life after sports. Through speaking, workshops, books, and digital content, we inspire resilience, leadership, and purpose-driven success.
Who is Flip the Culture for?
Our programs are designed for current and former athletes, students, educators, and organizations who want to build resilience, embrace leadership, and repurpose the lessons from sports into everyday life and career growth.
What services do you provide?
We offer:
Keynote speaking and workshops
Leadership and resilience training for youth and professionals
Digital content and podcast episodes
EJ’s book Overtime: How to Win a Championship in Life
How can I book EJ for a speaking event or workshop?
You can fill out the Booking Form on our website or email us directly through the Contact page. A member of our team will follow up with availability, pricing, and event details.
Do you offer virtual sessions?
Yes. EJ offers both in-person and virtual workshops, depending on the needs of your school, organization, or event.
How can I get EJ’s book, Overtime?
You can purchase the book through our website [link] or directly on Amazon. Bulk orders for schools, teams, and organizations are also available.
What makes Flip the Culture different?
Unlike traditional motivational speaking, EJ brings firsthand experience as a former Division I athlete and educator who’s lived through injury, transition, and growth. Flip the Culture is not just about hype—it’s about equipping people with practical tools, real stories, and actionable steps.
Can I collaborate with Flip the Culture?
Yes! We welcome brand collaborations, partnerships, and sponsorship opportunities that align with our mission. Reach out via the Contact page to start the conversation.
Where can I listen to the Flip the Culture Podcast?
The podcast is available on Spotify, YouTube Podcasts, and other major platforms. New episodes are also promoted through our social media.
How do I stay updated with new content and events?
Join our email newsletter or follow us on Instagram, Facebook, and YouTube for updates on speaking engagements, podcast releases, and community events.
Get the Book: OVERTIME
Whether you’re an athlete, former athlete, or someone who's never stepped foot on a field or court, this book is your playbook for achieving success in every aspect of life.
Discover the keys to unlocking a champion’s mentality in "OVERTIME: How to Win Life's Championship."
Today Just $19.99
1-on-1 Athlete Transition
Transition looking cloudy?
Let us help you find clarity!
When an athlete steps into a new season of life, the hardest part isn’t the shift, the uncertainty, or the change itself,
it’s the silence that comes after the routine, the structure, and the identity you’ve always known.
When the jersey comes off, many athletes find themselves without direction, without identity, and without the support they once relied on.
Only 1.5% of athletes go pro, but 100% face the transition.
What happens next is what truly defines their future.
That’s where Flip The Culture steps in.
Our Mission
We help athletes rewrite their playbook by transforming the discipline, teamwork, and resilience developed through sports into confidence, clarity, and real-world success.
Whether someone is unsure of their next step or struggling with identity after sports, we provide the guidance, tools, and support needed to build their next championship, in life.
Free 30-Minute Transition Consultation
This private, 1-on-1 session is designed for athletes who are:
Unsure about what comes next
Struggling with identity after sports
Feeling disconnected from their purpose
Looking for direction, confidence, and clarity
Needing support during a major life transition
What You’ll Receive
Clarity on immediate next steps
A Skill Translation Playbook that turns athletic strengths into marketable career value
Confidence in their identity, purpose, and future direction
This session provides a clear, actionable starting point for building a meaningful life beyond the game.
WHO WE WORK WITH
Come visit us
Get In Touch
Hours
Mon – Sat 9:00am – 8:00pm
Sunday – CLOSED
Contact Us
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